Chris Anderson was Editor-in-Chief of Wired magazine from 2001 to 2012. He led the magazine to nine National Magazine Award nominations, winning the top prize for General Excellence in 2005, 2007 and 2009. AdAge magazine named him Editor of the Year in 2005. Previously he was at The Economist, Nature and Science magazines. He is the author of the internationally acclaimed The Long Tail, which was shortlisted for the Financial Times and Goldman Sachs Business Book of the Year Award in 2006 and won the Loeb Award for best business book in 2007. He is currently the founder and CEO of 3DRobotics. He lives in Northern California with his wife and five children.